Analysis Credits are a form of payment to run reports at DataHawk.
1. What are Reports?
Reports are PDF, and Google Sheet reports run spontaneously or automatically to you and the people you work with based on the frequency you set. They're enhanced by their complexity and the immense amount of data we collect from Amazon and/or Walmart to compile them.
To understand classic DataHawk Reports and how to use them, head to this help article.
2. What are the types of Reports available?
Here are some examples of Enhanced Reports:
A. On Products:
→ Competitors Identification: Identify products most likely competing with a set of selected products.
B. On Keywords:
→ Tracked ASINs Keywords Ranks History: a report showing historical changes in organic and sponsored keyword ranking performance for specific tracked ASINs based on selected keywords.
→ Share of Voice: Discover the search or digital shelf performance of brands on Amazon via DataHawk's Share of Voice, a KPI reflecting brands' visibility for specific search queries. DataHawk's Amazon Share of Voice Report shows how visible different brands and their products are on Page 1 of Amazon, for a given set of search terms, over a given time frame, in a given geography.
C. On Best Seller Rank
→ Category Best Sellers: a report analyzing the best-selling brands and products in any given category over the selected time frame. The analysis attempts to assess market dynamics and market share by focusing on products that made it to the top 100 of a given category in terms of BSR.
D. On Finance
→ Top-Selling ASINs Sales and Advertising History: a report combining historical changes in sales and advertising metrics on the top-selling ASINs with monthly, weekly, and daily views. By combining sales and advertising metrics in a centralized view, this report builds a dashboard that provides a comprehensive overview of selling performance efficiency after advertising spending and before any other costs.
→Sales History: a report showing historical changes in account-level sales metrics with monthly, weekly, and daily views.
→Sales and Advertising History: a report combining historical changes in account-level sales and advertising metrics with monthly, weekly, and daily views. By combining account-level sales and advertising metrics in a centralized view, this report builds a dashboard that provides a comprehensive overview of selling performance efficiency after advertising spending and before any other costs.
E. On Advertising
→ Advertising History: a report showing historical changes in account-level advertising metrics with monthly, weekly, and daily views.
→ Sponsored Products Ads Bidding Audit: Analyzing Sponsored Products Ads Keywords Performance, Profitability, Inventory Share, and Elasticity. DataHawk's Sponsored Products Keywords Report analyzes advertising performance and profitability & inventory metrics for keywords on which there are active Sponsored Products campaigns with Keywords Targeting.
F. On DataHawk's Workspaces
→ Weekly Client Performance Report: DataHawk's Weekly Client Performance Report serves as a comprehensive dashboard, allowing clients to stay abreast of key business performance metrics.
3. How to get Analysis Credits?
To schedule and run DataHawk Reports, you need to pay using the Analysis credit allotted to you based on your subscription plan. To learn more about the plans and the report credits, click here.
You can check how many Analysis credits you own by heading to your account page, clicking on Subscription and billing, and locating the Analysis Credit bar.
Although DataHawk plans are made such that companies of all scales can comfortably leverage one of these plans, there might be a few outliers with specific needs who may require additional report credits. If so, reach out to your CSM or click here and tell us more about your requirements.
3. How to use Analysis Credits?
Each Report generated uses a certain amount of Analysis credits.
If you schedule a Report that takes 5 Analysis Credits to run weekly for one month, you will consume 20 Analysis Credits for the month.
To track your monthly Analysis Credits consumption, move to your account page > Subscription and billing > Quotas and click on View History under Analysis Credits
What if my report requires an excessive amount of data?
Some reports cannot be generated due to an excessive amount of data. Try running your report in a shorter time period or contact our team for further assistance.
What if I click twice on the Run button? Will I withdraw twice the amount of Analysis Credits for the report?
Don't worry. We will send you a message saying: "A report with the same parameters has been run recently. Are you sure you want to run this report again?" to confirm that it was your intention to run the report twice.